Webinars
Examples of how online marketers are using Twitter lists
June 2, 2010 · Leave a Comment
In a recent study by Arbitron and Edison Research, which you can see in detail on the HubSpot Internet Marketing Blog in the post titled, 5 Twitter Charts For Marketers, Twitter was deemed equal to Facebook in awareness with consumer audiences but lagged far behind Facebook in terms of actual usage. While marketers can speculate on what this means, there are a couple insights you can take away from this research: a.) Twitter users are actively discussing products and services b.) Twitter is growing rapidly and driving consumer awareness Because of this, B2C and B2B marketers continue to incorporate... [Read the full story]
Videos
Online reputation management for automotive sales professionals
May 31, 2010 · Leave a Comment
As the hum drum of social media marches on across the auto industry, a new approach to selling cars on the web has begun emerging. I don’t know what it will be called but it is based on the idea of building brand equity into individual sales professionals working for an auto dealership, much like real estate agents are able to do with a Realtor. You can see it in form on sites such as Carfolks.com and AutoConverse.com and also with providers such as dealerMouth which strives to be a complete online operating system for sales professionals. The idea is that people buy cars from people, not... [Read the full story]
Tips
What auto dealers want to know about Google Caffeine and SEO
June 15, 2010 · Leave a Comment
Last week, Google announced that their new web indexing system “Caffeine” is live on all Google pages. What does this mean for your website and do you have to change anything on your pages? Google Caffeine is the name for the new method that Google uses to index web pages. In contrast to Google’s old method, Caffeine can index new web pages faster: “Caffeine provides 50 percent fresher results for web searches than our last index, and it’s the largest collection of web content we’ve offered. Whether it’s a news story, a blog or a forum post, you can now... [Read the full story]
Marketing Strategies
Two examples of dealers letting business slip through
July 20, 2010 · Leave a Comment
Yesterday we received our first request on the new consumer-facing portal at AutoConverse.com. The request was for vehicle service and you can view it here. The experience was, to say the least, disheartening and it has me baffled at the disinterest and incompetence I witnessed at the dealer level. In attempt to fulfill the request, I contacted two local dealers to schedule a service appointment for our member. The dealers included: MVP Nissan Exton Service Page Ardmore Nissan Service Page The website Google gives for the first dealer is http://mvp-nissan-of-exton.ebizautos.com/. When I completed... [Read the full story]
Buzz Worthy
Jay Wolfe Toyota Race for the Ride with SCVNGR
July 19, 2010 · Leave a Comment
On July 11, 2010, Jay Wolfe Toyota built the “Jay Wolfe Race for the Ride” trek on SCVNGR all through downtown St. Louis. The trek had people going places, doing challenges and earning points on the mobile system known as SCVNGR. The challenges asked people to solve location-based riddles, take photos and more! The top scorer at the end of the day came away with a brand new 2010 Toyota Corolla! The video below shows pieces of this trek in action with participants wearing as uniforms red t-shirts printed by Jay Wolfe Toyota and local sponsors. Those participating can be seen scavenging... [Read the full story]
Press
Truly affordable marketing for car dealers
February 10, 2009 · Leave a Comment
We rolled out our first press release today officially announcing BlogPro Automotive to the industry. The release puts emphasis on our free blog hosting service and gives mention to the training and education services we offer for free. BlogPro Automotive is the first of what we hope to be numerous derivatives of our AutoBurst Blog Marketing program built and designed for small businesses and budding entrepreneurs to get a jump on their product offering and their own marketing strategy. Your feedback on the release and its contents are welcome here. Thanks to everyone who has and/or continues to... [Read the full story]
Videos
Online reputation management for automotive sales professionals
As the hum drum of social media marches on across the auto industry, a new approach to selling cars on the web has begun emerging. I don’t know what it will be called but it is based on the idea of building brand equity into individual sales professionals working for an auto dealership, much like real estate...
[Continue reading: Online reputation management for automotive sales professionals]
The key to profitably selling cars on the Web
Here is a special video. You may want to be in a quiet space when you watch it, though. The message is subtle and it requires your attention, but once you realize what presenter Brian Hoecht from Ai-Dealer is getting at then you will be transformed forever. I know I was. The premise behind this video is about how auto...
[Continue reading: The key to profitably selling cars on the Web]
How to blacklist spammers on your WordPress blog
Recently we had a spam bot bombard one of the blogs here on BlogPro and so we had to blacklist the IP addresses from where this bot originated. Blacklisting IPs, or anything for that matter such as specific words, phrases, email addresses, etc., is quite simple to do and this video tutorial walks you through doing...
[Continue reading: How to blacklist spammers on your WordPress blog]Read More Posts From Videos »
Webinars
Examples of how online marketers are using Twitter lists
In a recent study by Arbitron and Edison Research, which you can see in detail on...
How to build a text-based mobile website
In February 2010 we looked at how to use the text-based coupon codes in the CMP Mobile...
How auto dealers can use Foursquare to drive showroom traffic
With the advent of Foursquare.com this year, auto dealers have a new game to tackle...
Read More Posts From Webinars »
Tips
What auto dealers want to know about Google Caffeine and SEO
Last week, Google announced that their new web indexing system “Caffeine”...
Examples of how online marketers are using Twitter lists
In a recent study by Arbitron and Edison Research, which you can see in detail on...
How to build a text-based mobile website
In February 2010 we looked at how to use the text-based coupon codes in the CMP Mobile...
Read More Posts From Tips »
