If you’re into podcasting, then you’re going to love the all-new “Future of Mobility” podcast that we launched last month on AutoConverse. If you’re not yet into podcasting, then maybe this would be a good time to get into it.
Podcasting has and continues to become a preferred medium of choice for people, quickly outranking blogs and email, and now competing with radio, TV, and social media.
According to PodcastInsights.com:
- More than 44% of people in the US have listened to one or more podcasts
- 64% of the US population is familiar with the term “podcasting” – up from 60% in 2017
- 50% of all US homes are podcast fans
- 44% (124 million) of the US population has listened to a podcast – up from 40% in 2017
- 26% (73 million) listen to podcasts at least every month – up from 24% in 2017
- 17% (48 million) listen to podcasts weekly – up from 15% in 2017
When you consider that 80% of regular podcast listeners listen to all or most of each podcast episode and listens to an average of 5-7 episodes to week, hopefully you get the idea that podcasting is an splendid medium for just about any industry and any audience.
While most publishers today in the auto industry continue to focus on their blog and their magazine, a select few are making their podcast a priority.
In 2006, I launched my first podcast, but after about 6 episodes I quit because it was an incredible amount of work and I couldn’t justify the time required. It was called the Automosphere but it is so painful to listen to those episodes that I’m not even going to link you to them.
In 2017, we introduced the DealerRefresh Podcast “In the Mix” where we began producing podcast versions of our sponsored webinars and Refresh Friday broadcasts, but the best ones were with my co-host Chris K Leslie where we conversed, opined, and analyzed ideas and trends related to auto retail.
Which leads me to the AutoConverse podcast…
At AutoConverse.com, we explore the technologies and the people, the industries, and the businesses that are innovating the way humanity gets around, be it from automotive to aerospace, marine, and recreational mobility, travel, mass transit, even in energy, which encompasses alternative fuels and sustainability, smart cities, smart homes, robots, AI technology, you name it.
This might seem broad, but ultimately we are exploring at a macro level the most progressive ideas and technologies we can find, and practical contemporary tools and resources people need and use to get around, now and in the future.
The name AutoConverse was first conceived in 2010. It was meant to be what we were calling at the time a “social e-commerce platform” for automotive owners, enthusiasts, merchants, and dealers.
It never took off and we sunset it after about 18 months, but in 2016 we decided to convert AutoConverse into what it is today – a blog about the Future of Mobility.
Now, with the AutoConverse podcast, we have a publishing platform that makes it feasible to bundle in all that we do across all our blogs and social media channels.
How to Subscribe
If you’re already familiar with podcasting then simply search ‘AutoConverse’ in your preferred podcasting app. If you’re not sure how to do that, follow this link for information on how to subscribe to podcasts on your phone and desktop.
PS – If you’re interested in getting involved, let us know. Maybe you’d like to appear as a guest on one of our programs. Maybe you have some ideas for the show. We also are open to sponsor support so if this is something you’d like to see your brand or company associated with then please get in touch.
Ryan is a creative, resourceful, and resilient B2B sales and marketing technologist who works with people and businesses on a variety of levels to help elevate their game, their brand, and their businesses. Text ‘autoconversion’ to 555888 to opt in and receive text communications from Ryan @ AutoConversion.