Author : Adam

04 Oct

Jeff Kershner Joins HookLogic Automotive Team

by Adam

Industry Veteran and Strategist Adds to Momentum of Leading Automotive Incentive Programs NEW YORK – October 4, 2011: Adding momentum to its innovative solution set for automotive dealerships, Jeff Kershner will join HookLogic’s automotive team in a senior sales management position. Kershner is one of the most influential voices in the automotive online marketing world [...]

22 Sep

AutoConverse.com offers dealers a place to promote specials and cultivate high-quality customers

by Adam

We have been a bit quiet on here lately, but that is likely to change with the release of our new system AutoConverse.com. A press release went out today describing the new system, which you will see is rich in features and offers something not only for car dealers but also for auto shoppers. The [...]

14 May

Using Hana Code Insert to display an iFrame in WordPress

by Adam

This video shows how to use Hana Code Insert to to incorporate an iFrame into your WordPress blog.Hana Code Inserts are handy because it permits you to display any level of HTML, JavaScript, and other client-side web programming into your posts and pages whereas without it you will likely find that your code does not [...]

04 May

How to set up RSS feed using widgets in WordPress

by Adam

This video tutorial shows how to set up an RSS feed using widgets in WordPress. This specific example uses a dealer inventory feed broadcast (John Marazzi Nissan) by web2carz.com. The first step is to obtain the URL to your RSS feed. In this case, we went to a Nissan dealer on web2carz.com and obtained their [...]

04 Apr

Inventory RSS Feeds by Web2Carz.com

by Adam

RSS inventory feeds from Web2Carz.com are now being implemented in two places for AutoBurst Subscribers. One of those places is on the Squidoo Lenses we do for Subscribers; another is on their blogs. You can preview a feed on a dealer blog by visiting this Pennsylvania Toyota Dealer Blog. Look for the list of vehicles [...]

23 Oct

Real results with permission-based email

by Adam

Email marketing is one of the most impacting and cost-effective ways to drive quality traffic to your website. Problem is, email marketing is also one of the more abused and mis-used online marketing practices, particularly in the auto industry where email practices by car dealers are a disgrace. Implementing the necessary steps to true permission-based [...]

15 Oct

Logging in to WordPress Admin

by Adam

Short video tutorial shows you where and how to access your WordPress admin from your automotive internet marketing blog’s home screen. Also shows you what to expect when logged in and how to remove the link to admin from the homepage in your widget settings. Enjoy!