Social Media can be a powerful tool for auto dealers. Today, more and more dealers are turning to progressive internet marketing techniques such as Facebook and Twitter to get the word out about the latest news regarding their business. These techniques, if used properly, can dramatically affect a dealer’s sales and web presence. As new [...]
16 Sep
It has been said that the Internet affords regular folk the opportunity to speak out on issues and situations, and with the advent of blogs and social media, getting your voice out can be a lot easier than ever before. I guess it was only a matter of before Facebook became a venue for tarnishing [...]
06 May
For the past few years, the auto industry, specifically the dealer community, has inched its way into blogging and automotive internet marketing. It is actually safe to talk about these things whereas fewer than 2 years ago I purposely avoided using such terms in my conversations with dealers and auto insiders because they were still [...]
08 Sep
There is a revealing report out by JD Power about what bloggers think about automakers. You can read an article about it here. You will see from the report there is a hefty emphasis throughout the blogosphere on eco-sustainability, i.e. the environment and economy. This comes as no surprise considering the economic situation in the [...]
04 Jun
Arianne Walker in Online Automotive Review iterated: Even though OEMs and dealers have been shifting their marketing budgets online, the data shows that most should probably be accelerating that transition, putting even more money where shoppers – new and used alike – are increasingly going. These trends are consistent with the recent Cobalt-Polk-Yahoo! study on [...]
by Langley Dodge
"I agree with your points. Now that that google has changed the way it ranks your site again by ..."
12 Apr