Category : Buzz Worthy

22 Mar

Dealers Losing Out with Gen Y in Service, Online Shopping Trends from Google, What a Fiat VW Merger Looks Like

by Ryan G

Dealers lose $380K over missed service opportunities with Gen Y (Auto Remarketing) Dealerships are losing an average $380,000 annually in service revenue as a result of missed opportunities to digitally engage with and retain millennial car buyers, according to a study released by AutoLoop on Tuesday. As the purchasing power of this key demographic expands, Read More…

16 Mar

Electric Cars Not in Jeopardy from Regulations, 2017 Women’s Car Dealer Report, Instagram Advertising Guide

by Ryan G

Trump backpedals on fuel economy: Why that’s not the end of electric cars (CS Monitor) The Trump administration promises to review Obama-era fuel-economy standards that helped spur the electric car market. But federal policies aren’t all that matters. There are other indications, besides technology advancements, that the electric-car market can avoid being squelched by weaker Read More…

08 Mar

Cars.com Influencer Summit, VDP Analytics for Dealers, and more…

by Ryan G

Simplifying Attribution to Propel Efficiencies and Profits (DealerRefresh) Cars.com 2017 Influencer Summit On February 9th, 2017, thirteen industry players from outside the Cars.com family descended upon the Sheraton Grand in Downtown Chicago for a one-day roundtable discussion to explore these ideas and how the industry can lock arms to bring solutions to dealers. During this Read More…

23 Feb

Beepi sold for parts, ELEAD1ONE Hack?, Cars.com Expands Pricing Tools

by Ryan G

The Data Breach That Wasn’t: What Really Happened Between ELEAD1ONE and Reynolds (The Banks Report) The industry had a scare last Thursday when it appeared that a large data breach occurred involving several dealer management system (DMS) providers and dealer groups. What actually happened was much more benign, and involved none of the DMS vendors. Read More…

16 Feb

10 Best Facebook Live Recordings from NADA 100 in New Orleans

by Ryan G

When I began putting together my game plan for NADA 100 this year in New Orleans, I knew I had to do something different and out of the box. Last year at NADA I conducted interviews and captured cameo shoots to come up with this popular video – Good Times at NADA 2016 with B-Roll. This time Read More…

15 Feb

AutomoBuzz: Top 5 Automotive Trends and Predictions for 2017, Dealer Review Behavior, and more…

by Ryan G

Top 5 Trends In Automotive For 2017 (Digitalist) After consuming key messaging over the past several months from a number of industry related briefings and research, Digitalist author William Newman is here to offer my top 5 trends in automotive for 2017. In no particular order they are: Products will become smarter, smaller, and more Read More…

08 Feb

Cars.com Partners with Clarivoy, Used Car Prices Drop in 2016, and more…

by Ryan G

How Auto Makers Fared During Super Bowl 51 (Auto News) Going into Super Bowl Sunday, the talk was about social awareness and inspirational themes that automakers would be promoting with their ads. It appeared the metal-driven formula of traditional car ads wouldn’t be used much this year — and then Alfa Romeo came out of Read More…