Category : Events

04 Mar

NADA 2012 Wrap up Video with HookLogic and Friends

by Ryan G

The annual NADA exposition is a measurement of time for professionals in the auto industry. A stark contrast to the SEMA Show, NADA concentrates on the franchise dealer business and its ancillary vendor community. Complete with geniuses, lackeys, one-hit wonders, and veteran players, the NADA circuit is certainly its own society. Somehow, back in 2002 [...]

Filed Under: Buzz Worthy, Events, Videos

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19 May

How to build a text-based mobile website

by Ryan G

In February 2010 we looked at how to use the text-based coupon codes in the CMP Mobile system. Prior to that we looked at the key components of the CMP Mobile system. These included how to create a group, create a keyword campaign, set an auto responder, and more. This month CMP Mobile is back [...]

03 May

How To Stop Underwhelming Online Consumers And Profitably Sell Cars Online Today

by Ryan G

When it comes to shopping online, auto dealers have limited ability to meet the needs of customers. Most people visit a dealership website to get pricing information and availability. Most dealerships have a website so they can generate leads for their sales people. Do you see the disconnect? People aren’t going to your website to [...]

27 Apr

Publish and share your videos on Facebook to generate customers

by Ryan G

When using Facebook to represent your dealership, you must consider the fact that approximately 95% of the people visiting your website already know about your dealership. If you are not selective in the information you publish to Facebook, you risk falling in to the trap of using Facebook as a replica of your website. To [...]

Filed Under: Events, Tips

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