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	<title>BlogPro Automotive &#187; Events</title>
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	<link>http://blogproautomotive.com</link>
	<description>Blogging for Car Dealers</description>
	<lastBuildDate>Sat, 21 Apr 2012 01:23:18 +0000</lastBuildDate>
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		<title>NADA 2012 Wrap up Video with HookLogic and Friends</title>
		<link>http://blogproautomotive.com/events/nada-2012-video/</link>
		<comments>http://blogproautomotive.com/events/nada-2012-video/#comments</comments>
		<pubDate>Sun, 04 Mar 2012 23:09:57 +0000</pubDate>
		<dc:creator>Ryan G</dc:creator>
				<category><![CDATA[Buzz Worthy]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Videos]]></category>
		<category><![CDATA[hooklogic]]></category>
		<category><![CDATA[nada]]></category>

		<guid isPermaLink="false">http://blogproautomotive.com/?p=1867</guid>
		<description><![CDATA[The annual NADA exposition is a measurement of time for professionals in the auto industry. A stark contrast to the SEMA Show, NADA concentrates on the franchise dealer business and its ancillary vendor community. Complete with geniuses, lackeys, one-hit wonders, and veteran players, the NADA circuit is certainly its own society. Somehow, back in 2002 [...]<p></p>
]]></description>
			<content:encoded><![CDATA[<p>The annual NADA exposition is a measurement of time for professionals in the auto industry. A stark contrast to the <a href="http://www.semashow.com/">SEMA Show</a>, NADA concentrates on the franchise dealer business and its ancillary vendor community.</p>
<p>Complete with geniuses, lackeys, one-hit wonders, and veteran players, the NADA circuit is certainly its own society. Somehow, back in 2002 by chance and with luck I stumbled in to my first NADA expo. It was in New Orleans and it was with 3 of the original &#8220;HomeNet Five&#8221; &#8211; Jesse Biter, Greg Hassler, and Joe McKenzie. It was a memorable experience and I made it back 7 years in a row as <a href="http://www.homenetauto.com/" target="_blank">HomeNet</a> continued to grow.</p>
<p>The last time I attended NADA however, was 2008 in San Francisco, so I missed 3 consecutive years.</p>
<p>When I attended NADA this year in Las Vegas representing <a href="http://www.leadtoshow.com" target="_blank">HookLogic</a>, I kept an eye out for vendor booths in the <a href="http://blogproautomotive.com/internet-marketing/blog-article-ideas-auto-dealers/">blogging and social media</a> space because I was curious to see how much representation of it there would be.</p>
<p>What I found though was very little and I wrote about it on a post called &#8220;<a href="http://blogproautomotive.com/internet-marketing/blogging-social-media-nada-2012/">The Infant Space of Blogging and Social Media</a>&#8221; where I talk about three companies that already have something good and authentic brewing, but not without their challenges ahead.</p>
<p>In addition to this I also produced a <a title="HookLogic NADA Video" href="http://youtu.be/PsLu7nBUAm4" target="_blank">video of our time there</a> for HookLogic and in the process of doing so I made this B-side version of the same video. Enjoy and good times to all those I got to chill with.</p>
<p><a href="http://blogproautomotive.com/events/nada-2012-video/"><em>Click here to view the embedded video.</em></a></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p></p>
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		<title>Examples of how online marketers are using Twitter lists</title>
		<link>http://blogproautomotive.com/events/examples-of-how-online-marketers-are-using-twitter-lists/</link>
		<comments>http://blogproautomotive.com/events/examples-of-how-online-marketers-are-using-twitter-lists/#comments</comments>
		<pubDate>Thu, 03 Jun 2010 02:52:15 +0000</pubDate>
		<dc:creator>Ryan G</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Tips]]></category>
		<category><![CDATA[list-building]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://blogproautomotive.com/?p=1274</guid>
		<description><![CDATA[In a recent study by Arbitron and Edison Research, which you can see in detail on the HubSpot Internet Marketing Blog in the post titled, 5 Twitter Charts For Marketers, Twitter was deemed equal to Facebook in awareness with consumer audiences but lagged far behind Facebook in terms of actual usage. While marketers can speculate [...]<p></p>
]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-medium wp-image-1577" style="border: 0pt none;margin: 5px" title="Twitter" src="http://autoburstweb.com/files/2010/03/tweetdeck_logo.png" alt="Twitter Lists" width="275" height="275" />In a recent study by Arbitron and Edison Research, which you can see in detail on the HubSpot Internet Marketing Blog in the post titled, <a href="http://blog.hubspot.com/blog/tabid/6307/bid/5905/New-Research-5-Twitter-Charts-For-Marketers.aspx">5 Twitter Charts For Marketers</a>, Twitter was deemed equal to Facebook in awareness with consumer audiences but lagged far behind Facebook in terms of actual usage. While marketers can speculate on what this means, there are a couple insights you can take away from this research:</p>
<p>a.) Twitter users are actively discussing products and services<br />
b.) Twitter is growing rapidly and driving consumer awareness</p>
<p>Because of this, B2C and B2B marketers continue to incorporate Twitter into their digital marketing strategies and as a marketing tool you want to maximize its potential. But in its simplest form Twitter, which is a lot like SMS text-messaging from your mobile phone, can be limited and time-consuming.</p>
<p><em>So what are some ways to better leverage the power of Twitter?</em></p>
<p>One option is with the use of lists. Twitter lists are a feature that enables you to create lists under your account and add other Twitter users to them. By doing this, you essentially create filtered views of messages being published to Twitter which helps you keep a watchful eye on people important to you, be it personally or professionally.</p>
<p>In March we explored ways to utilize the software TweetDeck to <a href="http://blogproautomotive.com/events/how-automotive-digital-marketing-professionals-can-benefit-from-tweetdeck/">manage multiple accounts on Twitter</a>. Our guest presenter for this session was <a href="http://www.catalystmarketers.com/no-time-for-twitter/">Ryan Taft of Catalyst Marketers</a> who is back with us this week to show us how to create and manage lists on Twitter. In this live web cast, Taft will be covering:</p>
<ul>
<li>What is a twitter list?</li>
<li>Examples of Twitter Lists</li>
<li>How to create a Twitter List</li>
<li>How to use a Twitter List</li>
</ul>
<p>To attend this webinar you must be registered with the <a href="http://blogproautomotive.com/training/">AC List Builder</a> series which you can do by clicking button below. By registering you will receive an email notification from GoToWebinar reminding you of each webinar within that series. If you are not able to or are not interested in attending a specific webinar within that series then there is no obligation to attend. You can disregard the notification.</p>
<p>Likewise if you have an interest in attending webinars from another series we run then you can register with those from the <a href="http://blogproautomotive.com/training/">training</a> page too. By <a href="http://blogproautomotive.com/signup">subscribing to our website</a> then we can notify you of our upcoming events and webinars plus we can share information like this that you can utilize on your own time.</p>
<p><a href="https://www2.gotomeeting.com/register/114775667"><img src="http://media.autoconversion.net/buttons/btn-registernow-blogpro.gif" alt="Click here to register for the AC List Builder Webinar Series" /></a></p>
<p></p>
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		<item>
		<title>How to build a text-based mobile website</title>
		<link>http://blogproautomotive.com/events/how-to-build-a-text-based-mobile-website/</link>
		<comments>http://blogproautomotive.com/events/how-to-build-a-text-based-mobile-website/#comments</comments>
		<pubDate>Wed, 19 May 2010 17:38:57 +0000</pubDate>
		<dc:creator>Ryan G</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Tips]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[text-messaging]]></category>
		<category><![CDATA[Videos]]></category>

		<guid isPermaLink="false">http://blogproautomotive.com/?p=1229</guid>
		<description><![CDATA[In February 2010 we looked at how to use the text-based coupon codes in the CMP Mobile system. Prior to that we looked at the key components of the CMP Mobile system. These included how to create a group, create a keyword campaign, set an auto responder, and more. This month CMP Mobile is back [...]<p></p>
]]></description>
			<content:encoded><![CDATA[<p><img class="alignright" title="Text-messaging solutions" src="http://client.dealerdominance.com/pimages/logo.jpg" alt="" width="200" height="146" />In February 2010 we looked at <a href="http://blogproautomotive.com/internet-marketing/using-coupon-codes-in-your-mobile-marketing-strategy/">how to use the text-based coupon codes</a> in the CMP Mobile system. Prior to that we looked at the <a href="http://blogproautomotive.com/internet-marketing/mobile-marketing-ideas-with-online-coupons/">key components of the CMP Mobile system</a>. These included how to create a group, create a keyword campaign, set an auto responder, and more. This month <a href="http://cmpmobile.com/">CMP Mobile</a> is back with a third demonstration on the basics of their text-messaging system.</p>
<p>In this final demonstration in the series that began in January 2010, Guest Presenter Brian Collins will be showing us:</p>
<ul>
<li>Why mobile sites are important today</li>
<li>How to create a mobile website within the CMP Mobile system</li>
<li>How to generate a URL for your mobile site</li>
<li>How to shorten the URL to insert into text message campaign</li>
<li>How to insert URL in text message campaign</li>
</ul>
<p>By the end we will have created a mobile website on the fly that you will be able to view on your mobile phone. Webinar attendees will have an opportunity to test the mobile system live by opting in to receive this link to the mobile web page from their phone so if you can not text while on a call with your mobile phone then you will want to call in using a different phone so you can participate in the live demo. For questions about this please contact us.</p>
<p><strong>SPECIAL: Text AUTOBURST to 41513 from your mobile and show up for this web cast and receive a free mobile website for your business for 30 days.</strong></p>
<p>To register for this free event use the button below. If you are already registered with the <em>AC Mobile</em> series then you would have already received an email notification from GoToWebinar about it and there is no need to re-register.</p>
<p>Likewise if you have an interest in subjects like this and can not make this particular webinar, you can view our <a href="http://blogproautomotive.com/training/">schedule of events</a> or sign up to <a href="http://blogproautomotive.com/signup">receive email and text alerts</a> for all upcoming web casts. We do record our web casts and make them available for viewing on our <a href="http://www.viddler.com/groups/acwebinars/">Viddler channel</a> and on our new website <a href="http://www.autoburstwebtv.com/">www.AutoBurstWebTV.com</a>.</p>
<p><a href="https://www2.gotomeeting.com/register/200189802"><img src="http://media.autoconversion.net/buttons/btn-registernow-blogpro.gif" alt="Click here to register for the AC Spotlight Webinar Series" width="183" height="31" /></a></p>
<p>For questions or assistance with AC Webinars contact <a href="http://rgerardi.yhurhere.net">Ryan Gerardi</a>. Thank You.</p>
<p></p>
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		<title>How auto dealers can use Foursquare to drive showroom traffic</title>
		<link>http://blogproautomotive.com/events/how-auto-dealers-can-use-foursquare-to-drive-showroom-traffic/</link>
		<comments>http://blogproautomotive.com/events/how-auto-dealers-can-use-foursquare-to-drive-showroom-traffic/#comments</comments>
		<pubDate>Tue, 11 May 2010 20:50:19 +0000</pubDate>
		<dc:creator>Ryan G</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Tips]]></category>
		<category><![CDATA[foursquare]]></category>
		<category><![CDATA[generate leads]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://blogproautomotive.com/?p=1206</guid>
		<description><![CDATA[With the advent of Foursquare.com this year, auto dealers have a new game to tackle in the digital age, literally. Foursquare.com is a location-based social networking that requires the use of your mobile phone or device to check in to venues. To &#8220;check in&#8221; requires you load and log in to Foursquare from your mobile [...]<p></p>
]]></description>
			<content:encoded><![CDATA[<p><img class="alignright" title="Foursquare.com" src="http://media.autoconversion.net/logos/logo-foursquare.png" alt="" width="150" height="150" />With the advent of <a href="http://foursquare.com/">Foursquare.com</a> this year, auto dealers have a new game to tackle in the digital age, literally.</p>
<p><em>Foursquare.com</em> is a <a href="http://blogproautomotive.com/internet-marketing/a-foursquare-solution-for-car-dealers/">location-based social networking</a> that requires the use of your mobile phone or device to check in to venues. To &#8220;check in&#8221; requires you load and log in to Foursquare from your mobile device, pull up a list of places or venues that have been added to foursquare.com by other users, and then use the Check In button. If the venue does not exist then you can add it by entering the name and address.</p>
<p><em>How does this benefit auto dealers?</em></p>
<p>Well, it may be too soon to tell however <a href="http://foursquare.com/user/emiltsch">Eric Miltsch from AuctionDirect USA</a> is doing it and he is going to share some of his experiences in this on our next AC Social webinar <strong>Thursday May 13 at 11:30am EST</strong>.</p>
<p>Sticking with our tradition of keeping <a href="http://blogproautomotive.com/training/">AC Webinars</a> simple and useful for applying at your dealership, Miltsch will be covering the following topics:</p>
<ul>
<li>New-school engagement using &#8220;location-based marketing&#8221; concepts</li>
<li>Creating memorable, interactive experiences for guests</li>
<li>Leveraging our networks w/regards to surrounding businesses for promotions &amp; the breadth of our personal networks</li>
<li>Improving brand recognition</li>
<li>Driving traffic</li>
<li>Creating sales opportunities</li>
</ul>
<p>Join us on <strong>Thursday May 13 at 11:30am</strong>. We will begin with a brief orientation of the <a href="http://blogproautomotive.com/training/">AC Webinar</a> series and registration process before handing the controls over to Eric for his presentation which should last about 30-40 minutes.</p>
<p>To register for this event use the button below. If you are already registered with the AC Social webinar series then there is no need to re-register. Likewise if you have an interest in this topic but can not make this particular webinar, click here to view our <a href="http://blogproautomotive.com/training/">schedule of events</a> or sign up to <a href="http://blogproautomotive.com/free-video-blog-service/">receive email and text alerts</a> for all upcoming webinars.</p>
<p><a href="https://www2.gotomeeting.com/register/816546899"><img src="http://media.autoconversion.net/buttons/btn-registernow-blogpro.gif" alt="Click here to register for the AC Video Webinar Series" /></a></p>
<p>For questions or assistance with AC Webinars contact <a href="http://rgerardi.yhurhere.net">Ryan Gerardi</a>.</p>
<p></p>
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