Category : Technology

09 Feb

AutoTrader.com Launches Social Bundle for Dealers to Connect More with Shoppers

by Ryan G

AutoTrader.com recently announced the national launch of the Connections Bundle, which integrates social media, chat, dealer ratings and more to create more avenues for car shoppers to connect with dealers online. The bundle includes Dealer Chat, Social Connections, Dealer Ratings and Sitelink Advanced, according to the company. It was tested throughout the third and fourth [...]

02 Nov

Paper.li makes it easier for automotive bloggers to create online magazines

by Ryan G

You may have noticed that some of the power-bloggers you follow are coming out with dailies. This is due to a new site called Paper.li. A few examples I can cite include, The Eric Miltsch Daily, The Automotive SEO Daily, The Automotive Social Media Daily. Paper.li can be described as a tool that gives individuals [...]

15 Jun

What auto dealers want to know about Google Caffeine and SEO

by Ryan G

Last week, Google announced that their new web indexing system “Caffeine” is live on all Google pages. What does this mean for your website and do you have to change anything on your pages? Google Caffeine is the name for the new method that Google uses to index web pages. In contrast to Google’s old [...]

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03 May

Automotive Advertising Network Rolls Out New Lead Generation System

by Ryan G

NEW YORK — A trio of industry veterans is aiming to put more power to generate productive online leads into dealers’ hands. By recently launching the Automotive Advertising Network, these executives believe member dealers can secure unlimited leads and online promotion of their inventory on national, regional and local Web sites. They contend the placement would [...]