The 30-second content spot-check
Taking the time to carefully craft your content for [tag]SEO[/tag] purposes is an important time investment. If you are not the person solely or even partially responsible for implementing content for SEO, but you are one who is counting on results, then it is in your best interest to know what is being published, optimized, and implemented.
This is a lot to ask car dealers who are concentrated on selling cars, but those dealers that take the time to be involved and keep informed with these goings on will minimize the risk of strategies that do not turn out. A few key things to look for in content creation and SEO can make this daily process about a 45-second effort.
- First, make sure that each page on your site being targeted for search marketing contains completely relevant keywords and phrases. Be wary of excessive use and length of title tags, keyword and phrase lists.
- Next, keep an eye out for over-linking. The search engines like links, but not too many. One or two links per 350 words is plenty.
- Finally, take notice of the tagging system. Tags can get messy, but conservative use of tags is good for readers, search engines, and social tag networks like Technorati.
Of course there are plenty more small things like this you can look for or consider in your articles. If other people are drafting your content, then make a point to spot-check their work randomly and often. Doing so will help to ensure that your [tag]Automotive SEO[/tag] and content creation efforts are consistent with your message.
