Example of bad email marketing practice in CRM

The other day I went to unsubscribe from an email I received from a local car dealer. I received the email as a result of scheduling a service appointment on their website. What I saw blew me away. Watch the video and for the real thing take a look at this PDF file.
As an email [...]

Setting up lists on WordPress using AWeber and Hana Code Insert

Email marketing continues to be one of the most effective and cost effective means for you as an auto dealer to communicate your message to an audience. The best way to improve upon the ROI of your email marketing is by instituting a double opt-in sign up process. By doing so you can expect to [...]

Free Webinar – Build a Lead-Generating Machine in Less than 30 Days!

We’ve talked before about how permission-based list building can be an effective tool in the automotive industry.
Now join us for a free webinar that will introduce you to our List Builder program which explores the core online marketing techniques adhered to today by top marketing agencies.
Topic: Build a Lead-Generating Machine in Less than 30 days!
Date: [...]

Real results with permission-based email

Email marketing is one of the most impacting and cost-effective ways to drive quality traffic to your website. Problem is, email marketing is also one of the more abused and mis-used online marketing practices, particularly in the auto industry where email practices by car dealers are a disgrace.
Implementing the necessary steps to true permission-based list [...]