Jay Wolfe Toyota Race for the Ride with SCVNGR
Posted by Ryan G on July 19, 2010 · Leave a Comment
On July 11, 2010, Jay Wolfe Toyota built the “Jay Wolfe Race for the Ride” trek on SCVNGR all through downtown St. Louis. The trek had people going places, doing challenges and earning points on the mobile system known as SCVNGR. The challenges asked people to solve location-based riddles, take photos and more! The top [...]
Filed under Buzz Worthy, Marketing Strategies · Tagged with advertising ideas, scvngr, Social Media
Examples of how online marketers are using Twitter lists
Posted by Ryan G on June 2, 2010 · Leave a Comment
In a recent study by Arbitron and Edison Research, which you can see in detail on the HubSpot Internet Marketing Blog in the post titled, 5 Twitter Charts For Marketers, Twitter was deemed equal to Facebook in awareness with consumer audiences but lagged far behind Facebook in terms of actual usage. While marketers can speculate [...]
Filed under Tips, Webinars · Tagged with list-building, Social Media, twitter
How auto dealers can use Foursquare to drive showroom traffic
Posted by Ryan G on May 11, 2010 · Leave a Comment
With the advent of Foursquare.com this year, auto dealers have a new game to tackle in the digital age, literally. Foursquare.com is a location-based social networking that requires the use of your mobile phone or device to check in to venues. To “check in” requires you load and log in to Foursquare from your mobile [...]
Filed under Webinars · Tagged with foursquare, generate leads, Social Media
Using Foursquare.com to better understand your customers
Posted by Ryan G on April 27, 2010 · Leave a Comment
With the advent of Foursquare.com this year, auto dealers have a new game to tackle in the digital age, literally. Foursquare.com is a location-based social networking that requires the use of your mobile phone or device to check in to venues. To “check in” requires you load and log in to Foursquare from your mobile [...]
Filed under Marketing Strategies · Tagged with foursquare, Social Media
GOSO President’s New Book Sheds Light on Social Media in Auto Industry
Posted by dragonfly on April 12, 2010 · Leave a Comment
Social Media can be a powerful tool for auto dealers. Today, more and more dealers are turning to progressive internet marketing techniques such as Facebook and Twitter to get the word out about the latest news regarding their business. These techniques, if used properly, can dramatically affect a dealer’s sales and web presence. As new [...]
Filed under Buzz Worthy · Tagged with automotive, Car, dealer, dealership, Marketing Strategies, SEM, seo, Social Media
How automotive digital marketing professionals can benefit from TweetDeck
Posted by Ryan G on March 30, 2010 · 3 Comments
Twitter is a great tool for reaching customers and prospects, building relationships with folks, educating your followers on your business values, products, and services, and ultimately for driving sales. If you have been using Twitter then you know that success is directly impacted by the amount of time you spend using the tool. Fortunately there [...]
a getting started guide for car dealers on foursquare
Posted by Ryan G on March 24, 2010 · 6 Comments
When I first heard about foursquare it did not strike me much and looking back I think it was because there was already a sense familiarity about it. It’s not the name foursqaure but rather what foursquare brings to the playing field – a way for consumers to express their interest in local businesses by [...]
Filed under Marketing Strategies · Tagged with facebook, foursquare, Social Media, twitter
Using Social Media for Vehicle Sales
Posted by Ryan G on January 29, 2010 · Leave a Comment
About three years ago before we had any official products on the market, a lot of time was spent trying to find ways to use a blog to display inventory. But after a short while I put that effort to rest because it did not make sense to try to re-invent the wheel of displaying [...]
Filed under Marketing Strategies · Tagged with automotive digital marketing, Social Media, vehicle sales
What the Google-Microsoft decision to include Facebook and Twitter means for Car Dealers
Posted by Ryan G on November 11, 2009 · Leave a Comment
This month for our AC List Builder Webinar we are shifting focus to the latest announcements by Google and Microsoft about including Twitter and Facebook fodder into their search results. This is major news in the online marketing realm because it effects every business and online marketer pursuing a search marketing and social media strategy, [...]
Filed under Webinars · Tagged with facebook, google, microsoft, Search Marketing, Social Media, twitter, Webinars, Webinars
Using Facebook to blast a car dealership
Posted by dragonfly on September 16, 2009 · Leave a Comment
It has been said that the Internet affords regular folk the opportunity to speak out on issues and situations, and with the advent of blogs and social media, getting your voice out can be a lot easier than ever before. I guess it was only a matter of before Facebook became a venue for tarnishing [...]
Filed under Marketing Strategies · Tagged with facebook, Marketing Strategies, seo, Social Media
