Blogging 101 for Car Dealers
Two years ago when I first got in to blogging, it wasn’t even a buzz word in automotive. There were a few people doing it, such as Jake Jacobson from Higher Turnover, Jeff Kershner from DealerRefresh, Umer Farooq from AutoJini, and Brian Hoecht from Ai-Dealer. We all got to know one [...]
Car buyers demand competitive pricing and dealer transparency
If you ask customers what they want from the companies from whom they buy, you probably won’t be surprised by their responses. Studies show that Customers primarily want two things:
Competitive pricing, and
Auto Dealers to be transparent with information in a timely and professional manner
According to a recent study by Cobalt, Yahoo!, and Polk, the advent [...]
