SOCIALDEALER recently announced that it has partnered with Ally Auto to provide social media content to enable dealers to reach tech-savvy customers. This is the second major pilot that SOCIALDEALER will be performing with its Content Syndication solution.
The program, called “Connect4Content,” removes the most common obstacle for dealers looking to bolster their social media properties – the need for a constant stream of new and engaging content.
Through the use of SOCIALDEALER, Ally dealers now have access to engaging automotive content furnished by Ally Auto that can be posted to their Facebook pages to help attract customers and build buyers’ confidence. The content is designed to assist dealers in reaching the tech-savvy, millennial generation – those 16-32 years old – currently the largest generation in U.S. history.
Ally is the first auto finance provider to work with SOCIALDEALER to provide this type of service to its customers.
I was part of the team the designed this program with the two companies and I know it extensively. I manage the process and the relationship daily. It’s exciting to see what can be achieved. There is much potential with Content Syndication.
You can learn more about this on the SOCIALDEALER blog. I will be in the Ally booth at NADA all day Saturday, Sunday, and Monday. You are welcome to swing by to check it out or just to chat.
Hope to see you there!
Producer and Host of the AutoConverse Future Mobility & Connectivity Podcast, Ryan began working in the automotive industry in 2001, establishing his roots in online vehicle merchandising before expanding into digital marketing and now multi media for Automotive B2B. You can connect with Ryan on LinkedIn.