Selling OEM parts and accessories online at your dealership can be a terrific revenue stream that can lead not only to more customers and better recognition, but also an increase in profitability.
In this brief video, you get a glimpse at how we break down a roadmap your team can follow to launch a profitable online parts business for your dealership.
Talking points include…
- Industry trends of the nearly $9B auto parts business
- Pros and cons for each online selling channel, e.g. eBay Motors & Amazon WebStore
- Strategies and best practices for boosting parts sale
If you want to grow a new revenue channel with e-commerce but aren’t sure how to get started, this video is for you.
Producer and Host of the AutoConverse Future Mobility & Connectivity Podcast, Ryan began working in the automotive industry in 2001, establishing his roots in online vehicle merchandising before expanding into digital marketing and now multi media for Automotive B2B. You can connect with Ryan on LinkedIn.