Tagged : OEM News

22 Mar

Dealers Losing Out with Gen Y in Service, Online Shopping Trends from Google, What a Fiat VW Merger Looks Like

by Ryan G

Dealers lose $380K over missed service opportunities with Gen Y (Auto Remarketing) Dealerships are losing an average $380,000 annually in service revenue as a result of missed opportunities to digitally engage with and retain millennial car buyers, according to a study released by AutoLoop on Tuesday. As the purchasing power of this key demographic expands, Read More…