Preview of our conversation with Paul J Daly from the Dealers Compressed Podcast about Dealership Branding, Advertising, and Car Barker Ads, recorded in July 2018 on the AutoConverse ON AIR Live Weekly Broadcast.
04 Aug
Comments Off on PODCAST: Should You Be Using Video in Your Marketing Strategy?
Chris K Leslie and Ryan Gerardi debate as to whether or not dealers should be pursuing video in their marketing strategy and what type of videos to create, among other topics such as future road systems, robotics, and more.
30 Jul
Comments Off on VIDEO: Digital Retailing vs. Online Checkout
Preview of our conversation with Lauren Wolfe from Drive Motors who appeared as a guest on our Live Weekly Broadcast to discuss how the consumer experience in auto retail is evolving, and how her company is working with dealers to help keep up with consumer’s changing demands.
25 Jul
Comments Off on PRESS RELEASE: Dealers United Acquires What’s Next Media
With paired digital expertise and a shared mission for dealer advocacy, both companies expect to propel dealerships into more engaging and effective digital conversations that can be tracked to true unit sales.
23 Jul
Comments Off on VIDEO: Raising the Bar on Tier 3 Car Commercials
Video preview and full podcast of conversation with High Volume Dealership VP of Marketing about raising the bar on dealership advertising and producing OEM-level car ads that people won’t initially realize is an ad for their local dealer
09 Jul
Comments Off on VIDEO: From the Horseless Age to Mobility Apps
Preview of our discussion with John MCelroy from Autoline.TV that aired live on AutoConverse ON AIR in June 2018. In our discussion we talk about PSA introduction of the Free2Move mobility app, and some of the impending disruptions on the doorstep of auto retail.
03 Jul
Comments Off on PODCAST: Automotive Disruption, Prediction, and Attribution
Monthly installment of opinions and analysis from Chris K Leslie and Ryan Gerardi talking automotive marketing attribution and disruption in automotive.
Seasoned sales and marketing professional dedicated to being a steward to innovators in the auto industry and beyond that integrate proven methodologies designed to bridge the elusive gaps between auto makers, auto dealers, auto shoppers, and auto enthusiasts.
06 Aug
Comments Off on VIDEO: Car Barker Ads, Dealership Branding and Advertising